One of the oldest names in luxury, Louis Vuitton opened his first store in Paris in 1854. For more than a century, the brand was best known for its iconic collection of luxury leather goods (emblazoned with their signature ‘LV’ logo). However, in 1997, Marc Jacobs was appointed Creative Director and the brand stopped just moving with the times—it started shaping them. And now, under the direction of French wunderkind Nicolas Ghesquière, the mighty fashion superpower continues to create cutting-edge designs for a new generation.